In its SS23 collection dedicated to women’s and men’s fashion, Jail Jam interprets some of the latest fashion trends of the season: space is given to denim mania and Y2K references, with tweed fabrics and romantic patterns combined with more sporty models such as the bucket or the classic baseball cap.
His majesty the coppola also plays a major role, interpreted in perfect preppy style with light cotton and linen fabrics. Jail Jam’s spring-summer colour palette plays with different shades of white and blue that evoke big blue skies, brighter days and the desire to collect outdoor memories. The result is a collection of hats with a strong personality, which can be interpreted in a unisex key and are ideal for adding a touch of casual elegance to everyday looks.
