In the year of its 50th anniversary, Fielmann presents collezioneECCELLENZE, a new tribute to Italy, where crafts handed down through generations are contaminated by cutting-edge innovations, thanks to the persistence of small local production.
Developed by Italian designer Marco Collavo, Vice President Category Management & Purchasing of the Fielmann Group, collezioneECCELLENZE is inspired by the diverse facets of the Valdobbiadene area, the designer’s homeland.
collezioneECCELLENZE is the first Fielmann collection entirely made of bio-based acetate. Each of the six exclusive sunglasses, women, and unisex frames is a tribute to the Veneto landscape, in which urban, artistic, and natural contrasts blend in perfect harmony. The collection was produced in the Cadore Valleys, the cradle of eyewear, where glasses have been made with traditional workmanship for generations. With collezioneECCELLENZE Fielmann launches its fourth collection entirely made in Italy, combining German precision with 100% Italian craftsmanship.