Mermazing: the portmanteau between mermaid and amazing

Who are Alessia and Vanessa?
Alessia and Vanessa are two cousins who have made their passion for fashion and the sea their work. We are passionate about travel from which we often take inspiration for our collections. I, Vanessa, am the brand manager of Mermazing, I like to engage with people and get our philosophy across to our customers. Alessia is the creative and imaginative soul of our brand. In addition to the fact that we are united by a strong personal bond, the combination of our different personalities and aptitudes makes us a solid and inspiring team.

How was Mermazing born?
Mermazing was born out of a strong desire to create a new beachwear concept. Attentive to the planet, we were among the first in Italy to use eco-sustainable fabrics made from regenerated yarns obtained from plastic materials recovered from the oceans.  In addition to the quality and eco-sustainability of the fabric, our garments focus on modern elegance, as well as simple lines and meticulous tailoring.

Where do you see yourself in 5 years?
Five years from now, our dream is to see Mermazing grow and expand into new markets while continuing to create our collections with the enthusiasm of the first day.  After Bologna, in May we will open a second monostore on the Lido Pescarese.

What is ‘Made in Italy’ for you?
For us, Made in ITALY has always been a strong point. From fabrics, to accessories, to handcrafted tailoring, where our golden-handed seamstresses allow us to make our ideas come true.

Ti consigliamo…

Missoni Summer 2023

From the images of the advertising campaign shot in Alicante for the Summer 2023 Collection, takes shape a new way of approaching Missoni, now based