Cannes Yachting Festival

The media partnership with the Cannes Yachting Festival marks the debut of TheUnique on the international scene in a sector, the nautical one, that represents an excellence of Made in Italy – from a design, shipyards, and motoring point of view – worldwide as Sylvie Ernoult director of the Cannes Yachting Festival confirms to us in the video interview. (more…)

Rome-Pompeii direct train starts July 16

Starting July 16, it will be possible to go by train from Rome to Pompeii without any intermediate stops. The connection, made by the Ministry of Culture with Ferrovie dello Stato, will take visitors directly to the station but also to the excavations of Pompeii. (more…)

Paris 2024: presented Casa Italia

There is a romantic history linking Pré Catelan with antiquity” said Coni President Giovanni Malagò at the press conference to present the Casa Italia headquarters for Paris 2024 – this is where Baron Pierre de Coubertin’s intuition about the Olympic Games was celebrated, a brilliant, far-sighted idea, after all, he was a dreamer. (more…)

Giorgio Armani 11: harmonious balance

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Knight of the Republic, Knight of the Grand Cross, Giorgio Armani is not only a great creator of fashion and cult objects; unlike many of his colleagues, he is a businessman and a successful entrepreneur, as demonstrated by the fact that his company did not end up in the hands of the big French groups or the funds of the Arabian Peninsula. (more…)

Officine Mattio launches a motivational campaign urging not to be passive

Officine Mattio, the prestigious racing and gravel bike brand, launches its 'Choose to be' campaign. More than an invitation, that of the Cuneo-based company is a real call to action: "Choose to be whoever you want to be, because you can, because you are free. The important thing is not to remain passive'. So, choose to be, but above all choose to choose. The campaign combines, on the one hand, the concept of choice, of willpower, which is central to the world of sport, athletics, and cycling, but which at the same time also concerns the everyday life of each person studded with small, big decisions, and on the other hand, the dimension of being, of identity and self-expression, as a stimulus for conscious freedom. Choose to be incites the uniqueness and exclusivity that are typical of the Cuneo-based company's bicycles: entirely Made in Italy, refined and cared for, they can be customised at will with an infinity of colours, materials and components. Founded in Cuneo in 2013 to produce handcrafted frames with the use of the best materials and the most advanced technologies, Officine Mattio today employs more than 20 people in-house and induced and its three collections are exported to 26 countries worldwide, including Europe, Asia, the United States, Australia, and South America. Proudly Cuneo-based even in its logo, which features the silhouette of Monviso, the company has made customisation, elegance, and minimalism its hallmarks, so much so that the Brondello, one of its most famous creations, is on display in Manhattan in the exclusive Atelier Luxuny, which offers Made in Italy objects and artefacts that are the fruit of the finest Italian craftsmanship. The Choose to Be campaign was curated by the company's in-house marketing department with the creative support of the Savigliano-based web and graphic communications…

Lamia Speziale

In these times of war and COVID, of social distancing and masks, travelling is, more than ever, much more than a break from everyday life and magically takes on the dreamlike dimension of the Grand Tour. In this journey heading south, like a new Goethe, there is the melancholy of a “paradise lost” before you know it combined with the strength and curiosity of those about to discover it. It is in the grip of this state of mind that I arrive in the municipality of Fasano, an agricultural district of great charm just a few kilometres from the Dune Costiere Regional Natural Park and the famous villages of the Valle D'Itria, and I land in Speziale, a characteristic village of about 400 souls, less than 4 kilometres from the Torre Canne beach, which can be reached by travelling along countryside, olive groves and bicycle routes. A hamlet, Speziale, where the inhabitants' favourite verb is 'slow down'. And here, in this gourmand village, white with lime and low roofs, life takes on a different rhythm. Here is Lamia Speziale, a typical indigo and emerald-green lamia. The lamias have an extraordinary cultural, historical and landscape value because they are primitive forms of agricultural building, mentioned as far back as the 11th century, originally used as storehouses and, from the beginning of the 20th century, as living units in the first rural settlements. On the traditional entrance door of 'Lamia Speziale' stands the date: 1924. The predominant characteristic of the lamia is its construction technique, at once simple and ingenious, characterised by a wide trapezoidal base and thick walls of tuff and stone. Lamia Speziale welcomes us with its four double rooms with separate entrances - pomegranate, olive, fig and cactus - preserved with their star vaults, authentic tufa walls and hand-drawn…